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The Psychology of Over-Packaging: Why More is Truly Less

The Psychology of Over-Packaging: Why More is Truly Less

Have you ever bought a product because the packaging made it look like you were getting a lot more for your money? You’re not alone! This is a common marketing tactic where companies use over-packaging to make products seem bigger than they really are.

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The Natural Path to Eyebrow Bliss, fuller stronger brows minus the toxicity

Eye-Brow Ingredients Eyebrows Toxic Free Eyebrows

The Natural Path to Eyebrow Bliss, fuller stronger brows minus the toxicity

When it comes to beauty trends, eyebrows are often at the forefront of a trend, for good or bad. Will we look back at the 2020s brow the same way we look at the overplucked brows of the 90s? Enter the era of the bold and bushy. A full bushy brow has connotations of health and youth while a thin brow is associated with aging. But at what price do we chase the perfect brow? Are we sacrificing our precious arches on the altar of beauty? Are there other options? 

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Plastic-Free July: Embracing a Sustainable Beauty Routine

plastic free beauty routine plastic free july Sustainability

Plastic-Free July: Embracing a Sustainable Beauty Routine

While we often focus on eliminating plastic from our daily lives, it's important to extend these efforts to our beauty routines as well. Let's explore how you can embrace a plastic-free beauty routine during Plastic-Free July and beyond. Let's dive in! 1. Choose Package-Free Alternatives: One of the biggest contributors to plastic waste in the beauty industry is product packaging. Instead of opting for products packaged in plastic, look for package-free alternatives. For example, consider switching to solid shampoo bars, bar soaps,refillable options and of course products that come in compostalbe paper packaging. By doing so, you significantly reduce your plastic...

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What's your shade?

What's your shade? <br />
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What's your shade? Did you know we can help you color match or you can test out the colors by purchasing a sample of our Concealer online. Models : @tumbagas Christina on the left. And @lovemissminnie Minnie on the right. Photo credit: @parks_mcallister #concealers #concealerswatches #zerowastebrands #zerowastemakeup #plasticfreecosmetics #sustainablebrands #sustainablejourney #riverorganicsbeauty #summerlooks #summerbeauty #summermakeup #plasticfreelifeztyle #toxicfreemakeup #vegancosmetics #paperbasedmakeup

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Coconut oil + Rhassoul Clay...

Coconut oil + Rhassoul Clay...

Coconut oil + Rhassoul Clay come together in this beautiful chemical free mascara formulation. It comes in the cutest paper jar too! Simply roll your mascara wand in the jar and apply as you would a "normal" mascara. #zerowastemascara #toxicfreemascara #crueltyfreemascara #veganmascara #veganmakeup #plasticfreebathroom #plasticfreecosmetics #rhassoulclay #cleanmascara

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