Blog — Chemical-free beauty products

What’s Not in Your Makeup Matters: Our Approach to Clean Beauty

Chemical-free beauty products Ingredients Sustainability Toxic-free makeup

What’s Not in Your Makeup Matters: Our Approach to Clean Beauty

What’s Not in Your Makeup Matters

The beauty products we use daily impact more than our skin—they affect our health and the environment. Many cosmetics rely on synthetic chemicals like parabens, phthalates, silicones, and synthetic dyes, which can disrupt hormones, clog pores, and pollute ecosystems.

At River Organics, we choose better. Our plant-based formulations avoid harmful chemicals, using natural alternatives like candelilla wax, rice starch, and iron oxides. By prioritizing clean, sustainable ingredients, we’re creating beauty that’s good for you and the planet. Because what’s not in your makeup matters.

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